AJ Records dining room — evening serviceLate-night party diningDinner with live showChef's table — open kitchenArtists' loungeBooths at golden hourParty dining atmosphereLate dinner servicePiano bar seatingWall seating — intimate
03 — THE CONCEPT

urban culture
is here
to stay.

Louis Vuitton × Supreme. Gucci × Adidas. Pharrell × Vuitton. Urban culture is no longer underground — it is the dominant creative force. AJ Records is its dining room.
£35aperitivo
£110dinner
£150party dining
£80Sunday brunch
118DINING CLUB SEATS
8KITCHEN TABLE
16INFORMAL DINING
8CHEF'S TABLE (PH)
26ARTISTS LOUNGE (PH)
3×3mSTAGE AREA
The Dining Club
A modular social space that shifts from sophisticated dining to high-energy nightlife. The same room, transformed by night. Fine Dining × Street Culture. Open Wed–Sat 5pm–3am.
The Stages
Performing stages in the centre of the venue — guests witness art being performed and created in real time. Hip-hop, jazz-rap, neo-soul, breakdance, MC battles, DJs, choreographed shows.
The Label
Professional recording studio and independent label embedded in the venue's DNA. Music released under AJ Records from the room where it was born. Free of charge for emerging talent.
THE CROWD — CULTURAL IDENTITY

who comes here.

Artists, producers, label heads, stylists, directors. Culturally fluent professionals. London's urban creative class — from every walk of life and corner of the world. Dressed for it. Here for it.
Woman with natural afro, urban industrial backdrop
Young man in belted suit and beret
Woman with natural afro, editorial fashion
Man with afro under neon projection
Woman in elegant off-shoulder gown at night
Diverse urban crowd at a nightclub — people from all backgrounds, dressed up and celebrating
Woman dancing with joy at a bar
Man in suit leaning at a dark bar
Woman with braids holding a camera under warm lights
INTERIOR DESIGN DNA — STUDIO KKD

a dynamic canvas
× an urban landscape

JOYFULECLECTICENERGISINGINSPIRINGCAPTIVATING
ANIMATED — as if clockwork, leaving guests
with a spring in their steps.
Studio KKD — brand DNA visual
STUDIO KKD — DESIGN RENDERS

the renders

PARTY DINING — LATE
PARTY DINING — LATE
DINING — EVENING
DINING — EVENING
DINING — SHOW MODE
DINING — SHOW MODE
BOOTHS — EARLY
BOOTHS — EARLY
BOOTH DETAIL
BOOTH DETAIL
GREENHOUSE BOOTHS
GREENHOUSE BOOTHS
ARTISTS LOUNGE
ARTISTS LOUNGE
WALL SEATING
WALL SEATING
CHEF'S TABLE
CHEF'S TABLE
FF&E — FURNITURE, FIXTURES & EQUIPMENT

the furniture speaks

Deconstructed greenhouse structure
GREENHOUSE BOOTHS
Deconstructed greenhouse structure
Metal frame, wire mesh glass infill panels. Dancing tables with stainless steel tops on bespoke bases. Red sprayed metal finish.
Amphitheatre-style stepped seating
WALL SEATING
Amphitheatre-style stepped seating
Marble effect Cavetto Jade tile (Solus). Curvaceous banquette upholstered in JAB Champion Vol2 with piping detail.
Steinway B grand piano
PIANO SEATING
Steinway B grand piano
Pippi Counter Stool by Contract Chair Company. Intimate low-lit bar setting. The heartbeat of the room.
Found furniture
ARTISTS LOUNGE
Found furniture
Full-height curtains. Records set within joinery. Glass view into control room. Pouf in JAB Champion Vol2 or special print fabric.
Interior design — a dynamic canvas of classic taste
THE INTERIORa dynamic canvas
of classic taste
Celebrating urban culture whilst nurturing tomorrow's talent.
WEEKLY PROGRAMME

the programme

WEDNESDAY
TIMEKITCHENENTERTAINMENT
5pm – 7pmAperitivoAuditions & rehearsals (behind the scene)
7pm – 8pmApero & pre-theatrePlaylist
8pm – 9pm1st dinner seatingLive jazz set
9pm – 10pm2nd dinner seatingBattles & contests
10pm – 11pm3rd dinner seatingChoreographed show
11pm – 12amRegular dinnerDJ set
12am →Late club
THURSDAY, FRIDAY & SATURDAY
TIMEKITCHENENTERTAINMENT
5pm – 7pmAperitivoAuditions & rehearsals (behind the scene)
7pm – 8pmApero & pre-theatreLive music
8pm – 9pm1st dinner seatingChoreographed show
9pm – 10pm2nd dinner seatingBattles & contests
10pm – 11pm3rd dinner seatingDJ set
11pm – 12amRegular dinnerChoreographed show
12am →Late club
MON / TUE — Private hires available · SUN — Brunch 11am–4pm
French Mediterranean culinary direction
CULINARY DIRECTIONfrench.
pleasure focused.
generous.
No non-sense. Open kitchen, accessible wine list, sharing cocktails, bottle service from 10pm.
THE ART

one culture. many expressions.

AUDIOLive MusicDJsBattlesImprovFestivalsPodcastsRadio
VISUALStreet ArtMuralsPhotographyPaintingDigital ArtGraphic DesignSculptureMixed Media
VIDEO / FILMScreeningsVideo InstallationsRetrospectiveFestivalsInteractiveReality / Factual
FASHION / DESIGNFashionApparelDesignAccessoriesMerchandising
AJ Records recording studio
RECORDING STUDIOfree of charge.
for emerging talent.
In-house studio available free of charge to emerging talent. Performances recorded at the venue are released on the AJ Records label.
Explore the studio →
CHANDELIERSBaccarat grand centrepiece. Bohemian Zénith chandeliers throughout. The ceiling is as much the design as the floor.
BUSINESS MODEL

one brand. many revenue streams.

Unlike traditional hospitality — which relies solely on covers — AJ Records is a multi-channel income engine with high growth potential.
CoreFood & Beverage
LiveTicketed events & performances
B2BPrivate hire & brand partnerships
BrandLicensing & merchandise
IPMusic production & publishing
MediaFilm, documentary & streaming
LabelAJ Records independent label
GrowthInternational expansion
ICONIC LOCATION8 Hanway Place, London W1TFormer home of Hakkasan, one of London nightlife's most legendary addresses. A very rare license: 3am license · no obligation to serve food with alcohol · specific right of recording of music · specific right allowance for live entertainment.
1 minSoho
3 minCharlotte Street
5 minBloomsbury Square
5 minCovent Garden
Theatres Land
LEASE HIGHLIGHTS
21 months rent-free period6 months landlord CAPEX contribution20-year lease, very reasonable review termsNo structural work requiredExisting open kitchen, bar & full extraction
OPENING TIMELINE
Apr 2026Lease signature
Jun 2026Interior design
Jun 2026Fit-out starts
Nov 2026Hand-over
Nov 2026Training
Jan 2027Grand Opening
Interior design by Studio KKD · James Scott, Partner & Design Director · james@studiokkd.com · 5 Fitzroy Square, London W1T 5HH